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Klorane to Join QVC Roster

Brand to launch with popular dry shampoo.

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By: TOM BRANNA

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Klorane, the coveted French haircare line under the Pierre Fabre Dermo-Cosmetique umbrella, is scheduled to launch on QVC Jan. 22, 2010, at 7 p.m. (EST) with their cult favorite Gentle Dry Shampoo with Oat Milk. Celebrity stylist John Vella will be on-air to endorse the product. “We are excited to launch on QVC with our No. 1 selling product that is loved by professional stylists, celebrities and beauty editors alike,” said Katharina Goetz, Klorane’s U.S. marketing manager. The Gentl...

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